Tesla Model S Scores Best Safety Rating of Any Car Ever Tested by the US Government
By Matthew Yglesias
The Tesla Model S was recently evaluated by the National Highway Transportation Safety Board and it came away with a score that the company characterizes as the highest rating ever received. Some of this is inherent safety features that seem to come from the use of an all-electric motor thereby giving the front of the car more crumple room. But a lot of it looks like the result of deliberate efforts that are only loosely related to the signature electrical nature of the car.
Except it’s not entirely a coincidence. Part of what you see here is an engineering triumph, but I’d say a healthy share of it is that Tesla is cleverly taking advantage of a kind of positive hype feedback loop. If you took the typical auto manufacturer whose car rates above-average for safety and ask him why not invest the time and effort and money necessary to try to make it the safest car ever, he’ll probably tell you that there just isn’t much percentage in it.
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